Web Analytics

Web Analytics helps you understand the traffic on your website. We help you track how traffic is growing, where the traffic is coming from, what pages on your website customers visit, as well as sales trends, patterns, and opportunities to grow your business.

Tricalyx provides web analytics services to measure and acquire the following information:

• Website traffic levels and source of traffic
• Visitor activity
• Marketing campaigns and conversion rates
• E-commerce performance and where sales are dropping
• New and repeat customers

A system that accurately tracks critical sales information translates into a key resource for analyzing sales, customer profiling and targeting revenue and growth potential. Translating raw information into organized, well designed analytics will give you the opportunity to:

• Fine tune the sales process
• Discern trends
• Identify marketing campaign success
• Track sales by day, month, quarter and year
• Sales conversion rates
• Abandoned cart rates
• Customer demographics
• Financial statistics
• Customer retention and repeat business